Top 10 Social Media Platforms and dimensions used

TikTok

• • Dimensions: 1080 x 1920 px
  • Aspect Ratio: 9:16 (Vertical) is preferred. 1:1 is supported but will be pillarboxed.
  • Max Length: 10 minutes (organic).

2. Instagram (Reels & Stories)

• • Dimensions: 1080 x 1920 px
  • Aspect Ratio: 9:16.
  • Note: Reels appear as 4:5 in the main feed and 1:1 on your profile grid, so keep your “safe zones” (text/faces) centered.

3. YouTube

• • Standard Video: 1920 x 1080 px (16:9 Landscape). 4K (3840 x 2160) is highly recommended for better encoding.
  • Shorts: 1080 x 1920 px (9:16 Vertical). Must be under 3 minutes.

4. Facebook

• • Feed Video: 1080 x 1350 px (4:5 Portrait) or 1080 x 1080 px (Square).
  • Reels/Stories: 1080 x 1920 px (9:16).
  • Landscape: 1280 x 720 px (16:9).

5. LinkedIn

• • Feed Video: 1920 x 1080 px (16:9) or 1080 x 1080 px (Square).
  • Vertical: While 9:16 is supported, 4:5 is often better for the professional feed to avoid taking up too much vertical real estate.

6. X (Formerly Twitter)

• • Landscape: 1280 x 720 px (16:9).
  • Portrait: 720 x 1280 px (9:16).
  • Square: 720 x 720 px (1:1).

7. Pinterest

• • Standard Pins: 1000 x 1500 px (2:3 aspect ratio).
  • Idea Pins/Video: 1080 x 1920 px (9:16).

8. Snapchat

• • Snaps/Spotlight: 1080 x 1920 px (9:16).
  • Safe Zone: Avoid putting text in the top or bottom 15% where the UI buttons sit.

9. Threads

• • Portrait: 1080 x 1350 px (4:5).
  • Square: 1080 x 1080 px (1:1).
  • Vertical: 1080 x 1920 px (9:16) is supported but displays best when it fits the 4:5 preview window.

10. WhatsApp (Status)

• • Dimensions: 1080 x 1920 px (9:16).
  • Max Length: 30 seconds per clip.